A brand identity refresh

Client
Jæger Cph

Services
Brand Identity Refinement, Website Redesign, Social Media Content Strategy, Print & Digital Look Books

Year
2022

I enhanced Jæger Cph’s brand with a comprehensive refresh, focusing on enhancing their visual identity and online presence. They are a Danish jewellery brand who emphasies handmade craftsmanship and sustainability.

The project included refining their existing color palette and developing versatile logo variations to maintain brand consistency across all platforms.

The website redesign prioritized user experience, ensuring a seamless navigation that highlights the beauty and craftsmanship of Jæger Cph’s jewelry.

To amplify brand awareness on social media, I created engaging content that subtly incorporated the brand’s logo icon, fostering a strong visual identity.

Finally, I designed a series of captivating look books to showcase Jæger Cph’s latest collections. These visually stunning publications were crafted for both print and digital distribution, ensuring adaptability across various languages and formats. The design emphasizes timeless elegance, allowing the exquisite jewelry to take center stage.

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